By digitalization and the analysis of customer data based on an intelligent process platform, IT decision-makers and marketing specialists gain the opportunity to develop a completely new business potential - Dr. Michael Anderer, managing director at retailsolutions GmbH has taken up this topic.
You can read the german article here:
![[English]](/fileadmin/_processed_/6/4/csm_F_R_Balkendiagramm_71560913_M_e1f73aa6a9.jpg)